Tasked with redefining Watchfinder’s retail presence, Attero developed an entirely new retail concept designed to establish a distinctive and consistent brand experience across its global network of stores.
The challenge extended far beyond creating a new visual identity. Watchfinder required a comprehensive design framework that could be confidently implemented across different markets, ensuring every location reflected the same level of quality, craftsmanship and attention to detail.
To achieve this, Attero created an extensive 150-page Retail Design Bible, meticulously documenting every aspect of the new concept. From overarching design principles and material specifications to bespoke fixtures, technical detailing and working drawings, the document provides a complete blueprint for delivering the Watchfinder retail experience.
The result is a fully realised global retail design standard, providing Watchfinder with the tools to translate a singular creative vision into beautifully executed, consistent retail environments anywhere in the world.
One vision. One identity. A global retail standard.